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Wednesday, October 13, 2010

Industry News

QR CODES MAKE PRINT INTERACTIVE WITH MOBILE PHONES

Consider putting a QR code on all of your printing, including the backs of business cards. This is an easy way to link your print identity with your mobile identity. It's a good first step to take in any digital branding strategy and one that we can do in house. A QR Code is simply a mobile barcode used from a phone camera. "QR" stands for "Quick Response." The user simply points their phone camera at the square code and it takes you directly to a company website or Facebook page. Wow! The future is now!